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Resources
Our internationally proven, proprietary StepCraftTM discovery and design process helps you bring new ventures to life in under 100 days. Download the step by step guide to learn more.
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Resources
Download the Field Guide to Customer Research to learn how to plan, execute, and synthesize customer research in the field.
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Resources
Download the Corporate Innovation Readiness Assessment to see how well your team is set up for success and what to do about it.
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Download the From Idea to Action Guide to learn how to take your new product vision and translate it into lean experiments you can execute today.
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Research
In this white paper, we explore how insurance companies can use a HEATS innovation model to effectively reach and resonate with the Gen Z target audience
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Research
Everywhere you turn in the insurance world, it's all about AI - how it's making processes faster, smoother, and more efficient.
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Research
We spoke with several caregivers from diverse backgrounds in the United States. We asked them about their experiences,
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Research
Everywhere you turn in the aftermath of an auto accident, it’s all about handling insurance claims and navigating the legal complexities that follow.
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Blogs
What's driving people to pursue legal support following an auto accident?
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Research
We recently partnered with companies to understand how to effectively create behavioral change - particularly in the health and wellness space. Read our team's current findings on those complex factors.
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Methods
Let's explore how these components—Hunches, Empathy, Analogs, Trends, and Signals—can be intricately woven together to form robust innovation theses.
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Research
The blog outlines key design questions essential for crafting successful embedded insurance strategies, focusing on customer insight, tailored products, and the human element. It emphasizes the need to seamlessly integrate insurance into customer experiences, underlining the importance of human-centric design in revolutionizing insurance distribution.
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Methods
So much wasted innovation spend can be prevented by focusing on a simple set of Alignment activities with your team prior to jumping into early discovery work.
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Sample
We leverage a new product discovery and design process that helps you achieve structure, speed, and success.
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Methods
When pulling together a roadmap, first ask yourself: Why do I need a roadmap and what job am I hiring a roadmap to achieve? Your answer might be “it depends”. This is a totally normal ..
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Methods
We have helped countless innovation teams create focus fast, and we want to help you do the same. Here are six steps you can take to stop wasting time and money, and achieve your goals more quickly..
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Research
If you're building a new product or service, it's critical to understand the needs and emotions of your target customers. In-depth interviews are one of the most effective methods for gaining inspiration..
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Leadership
Too often, new product initiatives fizzle and fail not because of a flawed research framework or outdated design tools, but rather from an organization that isn't invested in the work itself..
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Vision Setting
All new ventures are based on visions — visions that the world can, and will, behave differently than it does today; that a new product or a new service will change how we interact with the environment ..
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Research
We redesigned the model for small business insurance and risk management.
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Research
We built and launched an MVP of a new insurtech software experience and helped a Boston startup raise $2M+ as a result.
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Research
We explored the future of benefits offerings & distributions for the freelance economy.
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Methods
So much wasted innovation spend can be prevented by focusing on a simple set of Alignment activities with your team prior to jumping into early discovery work.
Read More
Sample
We leverage a new product discovery and design process that helps you achieve structure, speed, and success.
Read More
Methods
When pulling together a roadmap, first ask yourself: Why do I need a roadmap and what job am I hiring a roadmap to achieve? Your answer might be “it depends”. This is a totally normal ..
Read More
Methods
We have helped countless innovation teams create focus fast, and we want to help you do the same. Here are six steps you can take to stop wasting time and money, and achieve your goals more quickly..
Read More
Research
We redesigned the model for small business insurance and risk management.
Read More
Research
We built and launched an MVP of a new insurtech software experience and helped a Boston startup raise $2M+ as a result.
Read More
Research
We explored the future of benefits offerings & distributions for the freelance economy.
Read More
Reach out to start the conversation about how we can help you make impact
We helped the world's largest reinsurer take a nascent hypothesis around a platform and validated it with customers.
We helped the world's largest reinsurer take a nascent hypothesis around a platform and validated it with customers.
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We explored the future of benefits offerings & distributions for the freelance economy.
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We helped a carrier discover and design new revenue streams in the dental health space.
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